ABOUT US

With an idea, a plan, and a name, we launched our little “mom and daughter” business back in March 2020—right as the world was turning upside down. What started as a small dream quickly grew into something bigger than we ever imagined.

Five years later, after outgrowing our original space and moving to a new location, we’re still here doing what we love. Our growth, our social media family, and the support of our loyal customers continue to humble us every single day. We’re truly grateful for each of you.

We’ve built a culture that’s fun, energetic, and full of creativity—an environment that celebrates the belief that we are in control of our own destiny.

We love to inspire and be inspired. And our mission remains simple: to create products that represent you, encourage you, and remind you to always be unapologetically you.